business tips podcast monetization Oct 25, 2023
⭐️ This week we are going to talk about building our online businesses.
When I started my podcasting journey one of the big factors that had me motivated was the potential to build an online business that I could leverage to increase my income and decrease the amount of work time I had to put in to get there.
I made a LOT of mistakes as I was getting started and today I wanted to highlight three of the biggest ones that I wish I would have avoided.
Mistake #1: I started trying to create and sell offers too early. I created my first online course within the first two months of having my podcast and not surprisingly....nobody bought it! I wish I would have stayed patient and took more time to learn about my audience and what their actual pain points were before spending time creating and selling offers.
Mistake #2: The early offers that I created were not specific enough. I was trying to create online courses and challenges that solved EVERY problem that my listeners had. In my mind it made since to have a one stop shop solution but now I know that we want to attack one core pain point per offer to best help our listeners along in their journey.
Mistake #3: I didn't focus enough on building up my expert positioning with my brand. This is typical for a lot of newbie online business owners and podcasters. I did a TON of interviews on my show and I didn't start using techniques like solo episodes, coaching episodes, and testimonials until much later on.
So those are just three of the many mistakes I've learned from in my own online business journey. If you are looking for some top notch tips to build your online coaching business you will love this week's episode!
🎙 PBS episode 417: Business Growth Tips for Online Coaches with Amanda Walker
Topics discussed👇
*The 1st offer that Amanda sold as an online coach.
*Common mistakes that coaches are making that negatively impact business growth.
*How Amanda's podcast fits into her business ecosystem.
*The importance of having a signature framework as an online coach & consultant.
⭐️ CLICK HERE to listen to the latest episodes of Podcasting Business School
🤩 Client testimonial of the week: My client Lia Garvin has an awesome podcast called Managing Made Simple for team leaders and small business owners.
Check out what Lia has to say about working with me:
"I started working with Adam and his Podcasting Business Accelerator program because I had a new podcast and I wanted to grow my show. We started the program and immediately it became transformational, both in building a quality lead magnet and making clear offers that connect to my audience. By listening to his show and becoming a client, I saw that his method works!"